WhatsApp Data Security: How Marv Protects Your Conversations
When a team runs customer conversations through one tool, security is not optional. Your chats contain names, phone numbers, orders, and private details. This page explains, in plain terms, how Marv protects that data: how it is encrypted, who can access it, how businesses are kept separate, and how we handle privacy and compliance.
Short answer
Marv protects your WhatsApp data with encryption in transit (HTTPS and TLS) and at rest for sensitive credentials and tokens, strict role-based access with no shared logins, and full data isolation between businesses. It runs on the official Meta WhatsApp Business API with verified webhooks, and provides a Privacy Policy, a DPA, and data deletion on request.
Why teams search for this
What we protect, and how
Security is one of our highest priorities. We treat your conversations as sensitive data and protect them at every layer, from the connection to the database to who on your team can see what.
- ▲In transit: traffic is served over HTTPS and service connections use TLS.
- ▲At rest: sensitive credentials and access tokens are encrypted in storage.
- ▲In use: role-based permissions decide exactly who can see and do what.
Workflow
The layers that keep your data safe
Encryption: HTTPS and TLS protect data moving between you, Marv, and Meta, and sensitive credentials are encrypted at rest.
Isolation: each business works in its own isolated workspace and data store, so one company can never see another company's conversations.
Access control: every agent has their own seat and defined role, with no shared logins, so people see only what they should.
What the better setup should include
How Marv protects your WhatsApp data
Encrypted in transit and at rest
HTTPS and TLS in transit, and encryption at rest for sensitive credentials and tokens, so your data is protected on the wire and in storage.
Isolated per business, role-based access
Each business is fully isolated, and inside it, admins, team leads, agents, and viewers each see only what their role allows. No shared logins.
Official API, verified webhooks, compliance
Marv runs on the official Meta WhatsApp Business API with verified (HMAC) webhooks, and provides a Privacy Policy, a DPA, and data deletion on request.
Best fit
Why this matters for your team
- Teams handling customer data who need to know it is encrypted and access-controlled.
- Businesses that need a DPA and clear privacy terms for their own compliance.
- Managers who want named ownership and no shared passwords on customer conversations.
Questions teams ask before changing the workflow
Is my WhatsApp data encrypted in Marv?+
Yes. Data is encrypted in transit using HTTPS and TLS, and sensitive credentials and access tokens are encrypted at rest in storage. Note that WhatsApp Business API messages are not end-to-end encrypted to the business, since Meta delivers them to the platform you connect, which is standard for every WhatsApp Business tool.
Can other businesses see my conversations?+
No. Each business works in its own isolated workspace and data store. A company using Marv can never see another company's conversations, contacts, or data.
Who on my team can access conversations?+
Only the people you allow. Marv uses role-based access with no shared logins: admins, team leads, agents, and viewers each get a defined scope, so people see only the conversations and controls their role permits.
Do you offer a DPA and data deletion?+
Yes. Marv provides a Privacy Policy and a Data Processing Agreement (DPA), runs on the official Meta WhatsApp Business API with verified webhooks, and supports data deletion on request.
See whether this workflow fits your team
Explore the product, then request a walkthrough if you want help mapping channels, ownership, automation, or rollout.