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Comparisons and buying guides

Bottom-funnel pages for buyers comparing marv.Inbox with other tools and categories.

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WhatsApp Business app, or the WhatsApp Business Platform?

They are two different things. The WhatsApp Business app is the free app you install on a phone. The WhatsApp Business Platform is the Cloud API, and the WhatsApp Business Account (WABA) behind it, which is what a shared team inbox connects to. One number can run both at the same time.

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